3-Year Strategic Plan 2025-2028 Pillars & Goals

Rose Haven’s road map to overcoming new challenges.

The Power of Community

Diversity, Equity, Inclusion, Justice Statement

From the beginning, Rose Haven’s mission, vision, and values have rooted themselves around creating a welcoming space for equity to triumph against adversity. Years later, we find DEI at the center of our thinking, principles, policies, evolution, and culture. We commit to using our Equity & Inclusion Lens to consider race, gender, ability, and their intersection in all aspects of our work. Rose Haven seeks to develop at pace with the changing environment our community lives in. As we encounter new challenges, we will remain centered in equity, accessibility, safety and belonging.

Improve Guest Health, Safety and Stability

Increase capacity to provide proven programs and expand service offerings with community partners to meet our guests’ self-defined needs.

Expand programming space to support demand for services
Improve access to domestic violence, low-barrier, recovery and culturally specific housing opportunities
Strengthen mental health, recovery and stabilization services
Provide access to onsite and offsite legal support
Create guest engagement and reciprocity opportunities

Promote Employee Wellness

Recruit, retain, and support our valuable team through compensation, benefit offerings, and growth opportunities aligned with our important work.

Provide a living wage and comprehensive benefits to all employees
Determine and implement new employee wellness strategy
Streamline internal communication and decision-making protocols
Develop succession plans to ensure long-standing agency stability

Ensure Organizational Stability

Sustain funding and leadership to support current services and planned growth while prioritizing exceptional transparency, measurable outcomes, and clear funding impact.

Diversify and expand revenue streams
Staff a marketing team that builds a communications plan that showcases both impact reporting and guest voices in support of fundraising initiatives
Explore capital campaign to support space and program expansion
Empower and engage board, staff and other constituents in fundraising efforts

Operationalize Diversity, Equity, Inclusion, Justice, and Belonging

Center DEIJB in our thinking, principles, policies, evolution, culture and programs.

Hire outside support to provide an agency-wide DEIJB assessment
Focus on volunteer onboarding and training to support DEIJB priorities
Develop and promote a restorative justice program for guests
Improve guest feedback systems and host educational programs to support DEIJB priorities
Diversify staff, volunteers, and board members to bring more lived experience into our leadership

Amplify Guests’ Voice

Promote the needs and challenges of our guests through data-driven insights and shared stories.

Develop overarching strategic communications plan
Educate and equip board, volunteers, donors and guests with tools, data, stories and information
Align with like-minded agencies to uplift shared messaging
Actively amplify guests’ voice at the City, County, State and National level

Our Values

Compassion
Rose Haven welcomes each person by embodying respect, openness, empathy, and a non-judgmental approach to our work.

Reconciliation
All members of our community commit to valuing one another through respect and forgiveness, and we offer a process for guests to learn and redirect behaviors towards reconciliation with themselves and others.

Community
As a community-based organization that includes guests, agency partners, volunteers, staff, donors, and stakeholders, Rose Haven recognizes that our collaborative efforts are essential to fulfill our mission.

Individual Worth
The life and varied experiences of every person is deeply valued and supported. We work towards ensuring the guests of Rose Haven feel recognized with a sense of dignity, belonging, and acceptance that values their individual choice.

Zeal (Love in Action)
Rose Haven embodies this energy through a holistic, person-centered, trauma-informed lens. We strive to provide support focused on guests’ strengths, avoid retraumatization, and promote safety, healing and empowerment.

Our Mission

To provide day shelter, resources, emotional support, and community connections to women, children, and marginalized genders experiencing homelessness and poverty.